Virtual events are here to stay! In 2021, the virtual events market was valued at $114 billion, and experts predict it will grow up to $366 billion in 2027 due to the impact they have proven as a powerful marketing tool. Not only are virtual events useful for brand awareness and lead generation, but they...
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The Top Interactive Video Trends in 2023
It is time to leave traditional videos behind and say hello to interactive ones! The world of digital technology is constantly evolving, and the video industry is doing it too. Videos have become a formidable and influential marketing tool for businesses and organizations looking to engage their audiences. As such, your organization must stay up-to-date...
Revolutionizing Healthcare Learning: The Rise of Interactive Videos
As the healthcare industry continues to evolve, it’s essential for healthcare professionals to stay up-to-date with the latest medical advancements. However, with a multitude of information available, learning can be overwhelming and daunting. That’s where interactive videos come in. The interactivity in videos is revolutionizing the way healthcare professionals learn and train by providing an...
Engage & Delight: Stepping into the Future of Retail with Interactive Videos
The retail industry is always evolving and looking to stay up-to-date with the latest trends and technologies to remain competitive. Customers have higher expectations and demand more engaging and personalized experiences when shopping. As a result, retailers are putting their attention into interactive videos, the latest fun way to keep audiences interested. Here are three...
Click, Tap, Play: How Interactive Videos are Transforming the Music Journey for Artists and Fans
Music is one of the most popular forms of entertainment around the world, with a rich history of evolution and innovation. With the rise of digital technology and the internet, the way we consume and interact with music has also undergone significant changes. One of the most exciting developments in this regard is the emergence...
Information Overload? Let One Interactive Video be your Savior!
In today’s fast-paced world, it is easy to feel overwhelmed by the vast amount of information available to us. With the use of the internet and social media, we are bombarded with information from all sides. Fortunately, one solution to this problem is using interactive videos, a powerful tool that can help cut through the noise...
5 REASONS WHY YOU SHOULD HIRE A MARKETING CONSULTANT
5 REASONS WHY YOU SHOULD HIRE A MARKETING CONSULTANT
WHAT ARE PARTNER-READY CAMPAIGNS?
The marketing world is as broad and diverse as life itself. In this article, we will be talking about partner marketing and a specific kind of partner marketing: channel marketing, which always involves campaigns created for sales partners.
HOW TO MANAGE STRESS AT WORK
With all the technological and communicational advances nowadays, we never separate from work, and we are "active" 24 hours a day, seven days a week. But what mechanisms do you have to cope with these situations?
BEST PAID MEDIA PRACTICES – PART TWO: CREATE BRAND AWARENESS
This article will talk about the importance and process of creating brand awareness.