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FIVE IDEAS FOR HOSTING YOUR VIRTUAL FAMILY EVENTS
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FIVE IDEAS FOR HOSTING YOUR VIRTUAL FAMILY EVENTS

5 Min. Read One of the questions we all have right now is how to carry on with our family celebrations despite the pandemic. By now, we are months into having friends and family meetings through video calls, but we still wonder how to make something special out of the ones we are about to...

THE POWER OF HABITS IN OUR EVERYDAY AND BUSINESS
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THE POWER OF HABITS IN OUR EVERYDAY AND BUSINESS

9 Min. Read Have you ever stopped to think that the way you act, from the time you wake up until you go to bed, is defined by your habits? You wake up, open your eyes, and probably do the following: take your cell phone, check your messages, social media, and only then you get...

WHY RECOGNITION IS SO IMPORTANT TO US
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WHY RECOGNITION IS SO IMPORTANT TO US

We’ve all been through jobs where we didn’t feel right. We’ve all had an idea, and the boss has taken it over; we’ve worked overtime, and no one has been interested, or we’ve had to do a repetitive task that, however necessary, didn’t give us any joy. Everyone has dealt with it in the best...

Gami…what? What is gamification?
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Gami…what? What is gamification?

Marketing, to put it simply, is working with people’s motivations to take action. Whether it is to buy a product, donate work-hours to an NGO, take an online course, or listen to a song. To do this, marketing experts have several resources under their belt, and gamification is one of them. Gamification is an important...

5 MISTAKES YOU SHOULD AVOID IN A CORPORATE VIDEO
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5 MISTAKES YOU SHOULD AVOID IN A CORPORATE VIDEO

Corporate videos are great marketing tools, but in order to get the best of them, there are some basic mistakes you should avoid. Producing and promoting a corporate video is a time and money investment: you want to get the highest possible revenue.  Focusing on your product or service instead of the customer While planning...

HISPANIC HERITAGE MONTH
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HISPANIC HERITAGE MONTH

Today marks the last day of Hispanic Heritage Month. However, we want to ensure that before this month dedicated to the Hispanic Culture comes to an end, we all understand why it was so important to us.  As described by Hispanicheritagemonth.gov,  “National Hispanic Heritage Month traditionally honors the cultures and contributions of both Hispanic and...

THE CHATBOT, YOUR NEW ALLY IN CUSTOMER SERVICE
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THE CHATBOT, YOUR NEW ALLY IN CUSTOMER SERVICE

Artificial intelligence is modifying the business model as we traditionally know it. What used to be based only on offline strategies now needs to encompass strategies for the online world and, even more, unify these two into one. With technology, we have more and more access to consumer data, which allows us to develop more...

BUILDING A POSITIVE WORK ENVIRONMENT. TIP: DON’T FORCE IT
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BUILDING A POSITIVE WORK ENVIRONMENT. TIP: DON’T FORCE IT

A good work environment is critical for productivity: no one can work properly and deliver while being miserable at work. Let alone trying to be creative or develop new products and strategies. Positive work environments are necessary for fixing problems. However, how companies work for cultivating a positive work environment will determine its effectiveness: positivity...