Since people interact in everyday life in more than one channel, understanding the platforms your potential customers use, how and when to send messages through them is crucial to succeeding in your sales strategies. 360-marketing is the strategy that strives to answer this problem.
Category: Featured
WHAT ARE PARTNER-READY CAMPAIGNS?
The marketing world is as broad and diverse as life itself. In this article, we will be talking about partner marketing and a specific kind of partner marketing: channel marketing, which always involves campaigns created for sales partners.
HOW TO CREATE THE BEST CONTENT FOR LINKEDIN – A BEGINNERS’ GUIDE
A strong presence on LinkedIn can help you show you are an authority in your field, make contacts for projects, and attract new customers. Here you will find some tips to consider when planning your LinkedIn content.
HOW TO MANAGE STRESS AT WORK
With all the technological and communicational advances nowadays, we never separate from work, and we are "active" 24 hours a day, seven days a week. But what mechanisms do you have to cope with these situations?
BEST PAID MEDIA PRACTICES – PART TWO: CREATE BRAND AWARENESS
This article will talk about the importance and process of creating brand awareness.
WANT TO ENGAGE WITH YOUR AUDIENCE? USE INTERACTIVE VIDEOS
Audience engagement is at the base of every marketing effort. However, the path to building that precious audience engagement is long and not always so clear. Hence, the more ideas you have to achieve that, the merrier, and interactive videos are a great mechanism to do it. The case for interactive videos The very first...
WHAT IS AN INTERACTIVE VIDEO?
Interactive videos are personalized user-driven experiences designed to build a two-way communication channel with your audience through clicks, touches, or taps, where you receive measurable data and insights in real-time.