Corporate videos are great marketing tools, but in order to get the best of them, there are some basic mistakes you should avoid. Producing and promoting a corporate video is a time and money investment: you want to get the highest possible revenue. 1. Focusing on your product or service instead of the customer While...
Author: Ana Maria Enciso (Ana Maria Enciso)
BUILDING A POSITIVE WORK ENVIRONMENT. TIP: DON’T FORCE IT
A good work environment is critical for productivity: no one can work properly and deliver while being miserable at work. Let alone trying to be creative or develop new products and strategies. Positive work environments are necessary for fixing problems. However, how companies work for cultivating a positive work environment will determine its effectiveness: positivity...